WE CREATE DIRECT TO GAMERCOMMUNITY SOLUTIONS

We create innovative user journeys for the world's leading brands that turn their customers into loyal brand advocates.

Brands We Worked with

Now, gaming has an ROI

THE GAMER SUITE: YOUR DIRECT-TO-COMMUNITY TOOLBOX

Imagine all your services, promotions, & products integrated into a gamified user experience tied to conversions that instantly rewards gamers for doing what they love.

We give your products a simple message: “Stick with us and earn rewards while you play.”

55%

Growth projected for ARPU in the global gaming market by 2027 at 154 US$

$22.4Bn

Hours were spent watching gaming content on Twitch alone in 2022

65%

Gen Z & Alpha Spend money on gaming, 42% higher than the global average

NOW, EVERYONE IS A GAMER

Gaming is the most engaged entertainment format in the world, but 90% of the revenue is in esports sponsorships & in-game sales, which don’t translate to conversions. EIG builds content & technology designed to give gaming an ROI by integrating your products into their lifestyle.

Now, gaming has an ROI

THE GAMERS SUITE

Build engaged gamer communities and guide them through immersive brand experiences that turn customers into advocates by rewarding them for doing what they love.

Turn passion into brand loyalty

THE GAMERS HUB

Create a community and take them on an interactive product journey with your brand at the center. Retain them with tournaments and seamlessly integrate video shorts, ads, live streams, & news in one dynamic platform.

Make your brand an experience

THE GAMERS PASSPORT

Instantly reward gamers for doing what they love with digital collectable rewards that they exchange for real-world benefits. The more they interact with your brand, the more they unlock.

How it works

CREATE BRAND ALLEGIANCE

A gamer's identity tied to your brand by connecting all their gaming profiles in a single branded profile to track, & share their gaming achievements.

DIGITISE CUSTOMER EXPERIENCES

Create engaged competitive gaming communities, retain them with tournaments, and seamlessly integrate video, ads, live streams, & video shorts in 1 dynamic platform.

BUILD GAMER LOYALTY

Gamify your ecosystem by rewarding gamers with digital collectibles they can exchange for real-world benefits. The more they engage with your brand, the more they win.

INCREASE YOUR ARPU

Arm yourself with actionable insights and increase your ARPU with exclusive, paid, monthly gated content passes. Scale your revenue opportunities with branded rewards & experiences.

Find the right rollout strategy for your Industry

Not every industry has the same needs. Discover how our tailored solutions can help drive growth for your business.

Telcos

Sports Clubs

Esports

126K

Acquisitions

153Mil

Reach

354K

Conversions

392Mil

Impressions

Turning your brand into a lifestyle

DIRECT-TO-COMMUNITY CONTENT SERVICES

EIG specializes in creating moments of conversion with gaming audiences. We build a unique direct-to-community conversion funnel by bringing together different platforms, brands, & publishers to create content that enables moments of conversion with your audience.

NEW INSIGHTS

Partnerships

EIG x 10N8E | Taking West African esports to the next level

Esports Innovation Group (EIG) and 10N8E enters exclusive partnership to supercharge esports growth in West Africa

Partnerships

EIG x Galactech — Bright future for the Middle East & North African esports

EIG and Galactech enters partnership to deliver best in class solutions to businesses & epic experiences to gamers in the region.

Platform

Concept to Launch in 1 month — ECON Esports Platform

Using EIG’s existing proprietary tech stack, B&M’s esports brand ECON launches a dedicated tournament platform connecting brands with the esports community in under a month